{"title":"Electric Reels","description":"","products":[{"product_id":"forcemaster-a","title":"FORCEMASTER A","description":"The Forcemaster A electric reel incorporates Shimano’s Heat Free System II to reduce its internal temperature when fighting big fish, allowing anglers to focus on what matters most—not exhausting themselves winching on a reel. With winding speeds of 153 yards per minute, anglers can quickly crank in bottom rigs or reel in kites to change out baits with the speed needed when it matters most during a hot bite. The Forcemaster A also pairs perfectly with both of Shimano’s Talavera Bluewater Deep-Drop rods, ultimately creating a full system to enhance performance when targeting deep-water species.","brand":"Shimano","offers":[{"title":"FM9000A","offer_id":61578283319666,"sku":"FM9000A","price":1189.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/0383\/8066\/files\/tpqkz2vwpxpekbmrrrko.jpg?v=1770658696"},{"product_id":"beastmaster-9000","title":"BEASTMASTER 9000 B","description":"The pinnacle of performance, Shimano expanded the BeastMaster lineup of electric reels by redesigning the BeastMaster 9000 with angler-friendly features and battle-tested fishability. The all-new BM9000B now features a color LCD screen for enhanced functionality and easier viewing in bright sunlight. With 55 pounds of thermo-adjustable drag power and a GigaMax motor packing extreme winding power, Shimano engineers designed the BM9000B to overpower hard-fighting bottom dwellers. For those anglers flying kites or pulling teasers in pursuit of their next billfish, the BM9000B is the perfect combination of speed and power. Don't back down from a challenge — fish the redesigned BM900B.","brand":"Shimano","offers":[{"title":"BM9000B","offer_id":61578304094578,"sku":"BM9000B","price":1619.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/0383\/8066\/files\/vogpyca71jqycfcgcvva.jpg?v=1770658721"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/0383\/8066\/collections\/SNAF-1022-COIT-KEYWESTOFFSHORE-045-5000x3333-9d257ed.jpg?v=1769093376","url":"https:\/\/fishshop.shimano.com\/en-au\/collections\/shimano-electric-reels.oembed","provider":"Shimano North America Fishing","version":"1.0","type":"link"}